[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"article-info-1658":3,"article-recommend-1658":24,"article-hot-1658":46},{"id":4,"title":5,"userId":6,"coverImage":7,"content":8,"top":9,"categoryId":10,"categoryType":11,"status":12,"recommended":9,"viewsCount":13,"description":5,"keywords":14,"keyDescription":14,"createdAt":15,"updatedAt":16,"deletedAt":17,"prev":18,"next":21},1658,"用好会员管理系统，客情维护更轻松","1","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2019032510170882193112.jpg","\u003Cp style=\"line-height: 2em; text-align: left;\">客源竞争、经营成本、营销渠道等等实体商家在日常经营中需要面对的压力，都在时刻提醒经营者，传统的经营手段在经营管理中早已捉襟见肘。随着对“会员营销”的愈发重视，商家投入成本购入\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002F\" target=\"_blank\" title=\"会员管理系统\">\u003Cstrong>会员管理系统\u003C\u002Fstrong>\u003C\u002Fa>，来帮助企业更高效、专业的管理门店会员，做好客情维护。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">不过，在实际应用中，部分“新手”商家，由于接触“会员营销”时日尚短，营销经验不足，因此在系统使用中只利用了一些简单的管理功能，如会员等级、消费收银以及会员充值这些基础工作，没能更深层次的挖掘会员价值，营销工作难以开展，业绩止步不前。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"text-align:center\">\u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20190325\u002F6368910539170209065623289.jpg\" title=\"云上铺会员管理系统\" alt=\"云上铺会员管理系统\" width=\"800\" height=\"551\" border=\"0\" vspace=\"0\" style=\"width: 800px; height: 551px;\"\u002F>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">\u003Cstrong>会员管理，精准营销\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">门店开展\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002FIntroduce\u002FMemberMarketing.html\" target=\"_blank\" title=\"会员营销\">\u003Cstrong>会员营销\u003C\u002Fstrong>\u003C\u002Fa>，旨在提高会员业绩转化，而要实现这个目标，商家需要摒弃传统无差别的会员维护，掌握门店会员画像，制定更加个性化的营销策略，精准维护目标会员，从而实现会员价值的深度挖掘。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">已注册会员的顾客，每次进店消费都会自动记录在会员管理系统。这样企业就能根据详细的消费数据分析掌握会员的消费喜好以及消费频次等会员属性信息，然后主动推出特定的套餐和优惠。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">\u003Cstrong>会员推荐，以老带新\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">多数商家在会员营销工作中，过于重视新会员的发展，而忽略了老会员的维护。殊不知做好老会员维护，能够更好地提升门店拓客能力，借助会员之间的口碑传播，能够有效地推广企业品牌，吸引潜在客户到店。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"text-align:center\">\u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20190325\u002F6368910560581285129979479.jpg\" title=\"会员推荐\" alt=\"会员推荐\" width=\"800\" height=\"445\" border=\"0\" vspace=\"0\" style=\"width: 800px; height: 445px;\"\u002F>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">门店采取“以老带新”的会员推荐方式开拓新会员，通过云上铺会员管理系统，设置推荐积分奖励，老会员推荐新会员注册成功，即可获得奖励积分。通过这样的拓客方式，能够提升顾客对店铺的信任感，且新会员更具有营销价值，购买欲望更强烈，其消费属性决定了其成为优质会员的潜质，门店在开展会员营销时，可着重关注这个群体。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">\u003Cstrong>微信会员卡，双向互动\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">互联网技术与会员管理系统相结合，云上铺\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002F\" target=\"_blank\" title=\"微信会员卡管理系统\">\u003Cstrong>微信会员卡管理系统\u003C\u002Fstrong>\u003C\u002Fa>在实际应用中，能从多方面完善门店获客、会员管理、会员营销等工作。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">在系统后台设置好微信会员卡，下载并打印张贴微信会员卡领取二维码，这样顾客到店消费时拿出手机，打开微信扫一扫即可自助注册店内会员。当然为了吸引顾客扫码，商家可适当设置一些新会员注册活动，如注册送优惠券\u002F会员小礼物等。这种方式发展会员，门槛较低，注册方便，且获客成本小，自然拓客更轻松。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">不仅如此，会员可以通过微信会员卡，实时地查询会员余额、消费记录、充值记录、积分等账户信息。并且关注门店公众号的会员可以通过商家发布的图文了解到餐厅最新的优惠活动。还有线上微商城，会员不用到店，即可在线选购商品、预约服务以及兑换积分礼品等，这样双向的互动将会使会员的用户黏性大大增强。\u003C\u002Fp>\u003Cp>\u003C\u002Fp>",0,1072,77,1,824,"会员管理系统，微信会员卡管理系统，客情维护，会员营销","2019-03-25 10:07:06","2026-09-30 19:31:38",null,{"id":19,"title":20},1660,"会员收银软件如何拉近同行间营销差距？",{"id":22,"title":23},1655,"怎样才能有效拓客，并做好会员维护呢？",[25,32,39],{"id":26,"title":27,"coverImage":28,"description":29,"categoryId":10,"categoryType":11,"top":9,"viewsCount":30,"recommended":12,"status":12,"createdAt":31},6522,"眼镜店会员管理系统价格参考：不同功能模块成本分析","https:\u002F\u002Ferp-image.yunvip123.com\u002Fe2897c7c-ff59-48b9-b138-effef97c489c.png","本文从眼镜店会员管理系统价格角度出发，分析不同功能模块的价格区间和不同规模门店的成本投入，涵盖SaaS年费制与买断制的成本对比，帮助经营者做出合理的预算决策。",1674,"2026-09-06 13:30:14",{"id":33,"title":34,"coverImage":35,"description":36,"categoryId":10,"categoryType":11,"top":9,"viewsCount":37,"recommended":12,"status":12,"createdAt":38},6520,"服装店管理软件哪个好？5款主流系统功能对比分析","https:\u002F\u002Ferp-image.yunvip123.com\u002Fb5fe3f5d-b365-4631-ac2f-dd7287c0daf7.png","本文从服装店实际经营需求出发，对比分析5款主流服装店管理软件在会员管理、收银开单、库存管理、多门店管理等核心功能上的表现，帮助经营者快速筛选适合自身规模的系统方案。",1715,"2026-09-06 11:30:14",{"id":40,"title":41,"coverImage":42,"description":43,"categoryId":10,"categoryType":11,"top":9,"viewsCount":44,"recommended":12,"status":12,"createdAt":45},6519,"2026儿童乐园会员管理系统怎么选？云上铺选购标准与避坑指南","https:\u002F\u002Ferp-image.yunvip123.com\u002Fbb0145e9-94e5-415d-ab3a-74648bda57a9.png","本文从儿童乐园会员管理系统选型角度出发，介绍计次核销、会员储值、营销拓客等核心功能的选购标准，结合云上铺儿童乐园管理系统的功能特点，提供可落地的选型建议与避坑指南。",1670,"2026-09-06 10:30:13",[47,53,60,67,73],{"id":48,"title":49,"coverImage":50,"description":49,"categoryId":10,"categoryType":11,"top":9,"viewsCount":51,"recommended":9,"status":12,"createdAt":52},1283,"云上铺微信会员卡特色功能介绍","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2017121511261835851375.jpg",4298,"2017-12-15 11:22:46",{"id":54,"title":55,"coverImage":56,"description":57,"categoryId":10,"categoryType":11,"top":9,"viewsCount":58,"recommended":12,"status":12,"createdAt":59},6095,"美容院会员流失严重怎么办？沉睡唤醒方案实测有效","https:\u002F\u002Ferp-image.yunvip123.com\u002F761f6cb0-1512-4d0e-a995-0bb583a8cd75.png","美容院会员流失率普遍在40%-60%。通过沉睡客户筛选、定向发券、电话回访、专属活动四步走，某美容院3个月唤醒了120+沉默客户，复购率提升35%。",4129,"2026-07-06 14:31:36",{"id":61,"title":62,"coverImage":63,"description":64,"categoryId":10,"categoryType":11,"top":9,"viewsCount":65,"recommended":12,"status":12,"createdAt":66},6116,"美发店次卡管理怎么做？记错次数最伤顾客信任","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260707\u002FmjWKAdhJ1783415683057.jpg","次卡管理最怕记错——多扣一次客户翻脸，少扣一次门店亏钱。用系统自动扣次，每次消费自动减次、余额实时可查，从根上解决这个问题。",4075,"2026-07-07 08:12:51",{"id":68,"title":69,"coverImage":70,"description":69,"categoryId":10,"categoryType":11,"top":9,"viewsCount":71,"recommended":9,"status":12,"createdAt":72},1305,"美发店免费会员卡系统","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2018013110423934386474.jpg",3891,"2018-01-31 10:22:46",{"id":74,"title":75,"coverImage":76,"description":77,"categoryId":10,"categoryType":11,"top":9,"viewsCount":78,"recommended":12,"status":12,"createdAt":79},6103,"美发店收银系统哪个好用？发型师都说这款顺手","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260706\u002FWYRDzwkW1783325797577.jpg","美发店收银讲究快——剪完一个接着一个，收银慢了后面排队。发型师反馈操作简单的系统最受欢迎，云上铺美发版界面直观，开单收银3秒搞定。",3542,"2026-07-06 14:32:04"]