[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"article-info-1407":3,"article-recommend-1407":24,"article-hot-1407":46},{"id":4,"title":5,"userId":6,"coverImage":7,"content":8,"top":9,"categoryId":10,"categoryType":11,"status":12,"recommended":9,"viewsCount":13,"description":5,"keywords":14,"keyDescription":14,"createdAt":15,"updatedAt":16,"deletedAt":17,"prev":18,"next":21},1407,"门店如何做好会员制？","0","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2018092710165181829035.jpg","\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">经营客户，是一个成功企业的必修课。尤其在现在，“酒香也怕巷子深”的时代，单纯去打造产品质量，而忽略客户的经营，生意也难做的开。所以现在越来越多的人意识到并投入到了会员营销的工作当中。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">\u003Cbr\u002F>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: center;\">\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\"> \u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20180927\u002F6367364006358718675774543.jpg\" title=\"会员营销\" alt=\"会员营销\" width=\"600\" height=\"338\" border=\"0\" vspace=\"0\" style=\"width: 600px; height: 338px;\"\u002F>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">\u003Cbr\u002F>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">不过，纸上谈兵终觉浅，究竟怎样才能做好会员制，让会员心动，满足会员的需求，留住老会员开展新会员？都是日常经营中困扰着很多人的问题。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\"> \u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">云上铺，致力于中小店铺的成长，在帮助店铺更加方便、快捷、高效、智能的管理店铺会员的同时，也从众多客户中，总结出了关于做好会员制的几点建议，在这里分析给大家：\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\">\u003Cstrong>\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\"> \u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Cstrong>\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">1. 真正区别于普通消费者的会员权益\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">任何消费者在购买时，都希望能够买到性价比高，物美价廉的产品，也正因为此，优惠政策自然吸引到顾客办理会员。所以，要想让顾客主动办理会员，必须要有区别于普通消费者的价格差异。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">\u003Cbr\u002F>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"margin-left: 0px; text-indent: 0px; text-align: left; line-height: 2em;\">\u003Cstrong>\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">2. 优质的会员服务\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">会员，即VIP\u003Cspan style=\"font-size: 15px; font-family: 微软雅黑, "Microsoft YaHei"; letter-spacing: 0px; background: rgb(255, 255, 255);\">(全称very important person），当然应该享受属于这个身份的特殊服务，比如我们常见的购物结算的绿色通道，机场的VIP通道，以及提前预约，专门的休息区等VIP专属服务。这些我们常见的会员服务，实实在在的让会员客户体会到了区别普通消费者的消费体验，当客户对这种服务产生依赖感，自然会员的留存率也就得到了保证。\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">\u003Cspan style=\"font-size: 15px; font-family: 微软雅黑, "Microsoft YaHei"; letter-spacing: 0px; background: rgb(255, 255, 255);\">\u003Cbr\u002F>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Cstrong>\u003Cspan style=\"letter-spacing: 0px; background: rgb(255, 255, 255); font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">3.满足会员精神需求\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Cspan style=\"letter-spacing: 0px; background: rgb(255, 255, 255); font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">消费者与商家的关系，其实就是纯粹的交易，一个卖一个买，很难有精神层面的交流，而要想让顾客对于店铺产生依赖感、忠诚度，必然需要一些走心的举动。定期的电话、微信回访，会员生日的惊喜祝福短信以及特殊折扣，会员日的购物party，还有店庆大促等等，这些以顾客为中心的细节举动，自然会让会员更加钟情于店铺。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-align: center; line-height: 2em;\">\u003Cspan style=\"letter-spacing: 0px; background: rgb(255, 255, 255); font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\"> \u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20180927\u002F6367364008715892028172893.png\" title=\"云上铺会员管理系统\" alt=\"云上铺会员管理系统\" width=\"600\" height=\"322\" border=\"0\" vspace=\"0\" style=\"width: 600px; height: 322px;\"\u002F>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Cspan style=\"letter-spacing: 0px; background: rgb(255, 255, 255); font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">相信商家老板们，只要用心做到以上三点，那么对于店铺开展会员营销工作就会越来越得心应手。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-align: left; line-height: 2em;\">\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002F\" target=\"_blank\" title=\"云上铺免费会员管理系统\">\u003Cspan style=\"letter-spacing: 0px; background: rgb(255, 255, 255); font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">云上铺免费会员管理系统\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"letter-spacing: 0px; background: rgb(255, 255, 255); font-family: 微软雅黑, "Microsoft YaHei"; font-size: 15px;\">，致力于中小店铺的成长，帮助店铺更加方便、快捷、高效、智能的管理店铺会员、进销存、财务报表等。从软件到硬件，从电脑pc端到手机App移动端、微信端、网上商城全程一体化帮助实体店走上网络平台。咨询热线0717-6212359。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-align: justify; line-height: 2em;\">\u003Cbr\u002F>\u003C\u002Fp>",0,1072,77,1,804,"免费会员管理系统","2018-09-27 10:10:05","2026-09-28 17:42:20",null,{"id":19,"title":20},1409,"微信商城在日常经营中，具有哪些优势？",{"id":22,"title":23},1405,"​会员管理软件的使用价值",[25,32,39],{"id":26,"title":27,"coverImage":28,"description":29,"categoryId":10,"categoryType":11,"top":9,"viewsCount":30,"recommended":12,"status":12,"createdAt":31},6522,"眼镜店会员管理系统价格参考：不同功能模块成本分析","https:\u002F\u002Ferp-image.yunvip123.com\u002Fe2897c7c-ff59-48b9-b138-effef97c489c.png","本文从眼镜店会员管理系统价格角度出发，分析不同功能模块的价格区间和不同规模门店的成本投入，涵盖SaaS年费制与买断制的成本对比，帮助经营者做出合理的预算决策。",1638,"2026-09-06 13:30:14",{"id":33,"title":34,"coverImage":35,"description":36,"categoryId":10,"categoryType":11,"top":9,"viewsCount":37,"recommended":12,"status":12,"createdAt":38},6520,"服装店管理软件哪个好？5款主流系统功能对比分析","https:\u002F\u002Ferp-image.yunvip123.com\u002Fb5fe3f5d-b365-4631-ac2f-dd7287c0daf7.png","本文从服装店实际经营需求出发，对比分析5款主流服装店管理软件在会员管理、收银开单、库存管理、多门店管理等核心功能上的表现，帮助经营者快速筛选适合自身规模的系统方案。",1676,"2026-09-06 11:30:14",{"id":40,"title":41,"coverImage":42,"description":43,"categoryId":10,"categoryType":11,"top":9,"viewsCount":44,"recommended":12,"status":12,"createdAt":45},6519,"2026儿童乐园会员管理系统怎么选？云上铺选购标准与避坑指南","https:\u002F\u002Ferp-image.yunvip123.com\u002Fbb0145e9-94e5-415d-ab3a-74648bda57a9.png","本文从儿童乐园会员管理系统选型角度出发，介绍计次核销、会员储值、营销拓客等核心功能的选购标准，结合云上铺儿童乐园管理系统的功能特点，提供可落地的选型建议与避坑指南。",1637,"2026-09-06 10:30:13",[47,53,60,67,73],{"id":48,"title":49,"coverImage":50,"description":49,"categoryId":10,"categoryType":11,"top":9,"viewsCount":51,"recommended":9,"status":12,"createdAt":52},1283,"云上铺微信会员卡特色功能介绍","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2017121511261835851375.jpg",4274,"2017-12-15 11:22:46",{"id":54,"title":55,"coverImage":56,"description":57,"categoryId":10,"categoryType":11,"top":9,"viewsCount":58,"recommended":12,"status":12,"createdAt":59},6095,"美容院会员流失严重怎么办？沉睡唤醒方案实测有效","https:\u002F\u002Ferp-image.yunvip123.com\u002F761f6cb0-1512-4d0e-a995-0bb583a8cd75.png","美容院会员流失率普遍在40%-60%。通过沉睡客户筛选、定向发券、电话回访、专属活动四步走，某美容院3个月唤醒了120+沉默客户，复购率提升35%。",4104,"2026-07-06 14:31:36",{"id":61,"title":62,"coverImage":63,"description":64,"categoryId":10,"categoryType":11,"top":9,"viewsCount":65,"recommended":12,"status":12,"createdAt":66},6116,"美发店次卡管理怎么做？记错次数最伤顾客信任","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260707\u002FmjWKAdhJ1783415683057.jpg","次卡管理最怕记错——多扣一次客户翻脸，少扣一次门店亏钱。用系统自动扣次，每次消费自动减次、余额实时可查，从根上解决这个问题。",4048,"2026-07-07 08:12:51",{"id":68,"title":69,"coverImage":70,"description":69,"categoryId":10,"categoryType":11,"top":9,"viewsCount":71,"recommended":9,"status":12,"createdAt":72},1305,"美发店免费会员卡系统","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2018013110423934386474.jpg",3870,"2018-01-31 10:22:46",{"id":74,"title":75,"coverImage":76,"description":77,"categoryId":10,"categoryType":11,"top":9,"viewsCount":78,"recommended":12,"status":12,"createdAt":79},6103,"美发店收银系统哪个好用？发型师都说这款顺手","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260706\u002FWYRDzwkW1783325797577.jpg","美发店收银讲究快——剪完一个接着一个，收银慢了后面排队。发型师反馈操作简单的系统最受欢迎，云上铺美发版界面直观，开单收银3秒搞定。",3520,"2026-07-06 14:32:04"]